Club NOVA
London
George Gillard
George Gillard
The client and name for my product of Club NOVA in London. The weekly residents are:
Monday: Jonas Blue, David Guetta +guests
Tuesday: KC Lights, Danny Howard, MK +guests
Wednesday: CLOSED
Thursday: Jax Jones, Martin Solveig presents 'My House'
Friday: Jauz, Don Diablo, Tiesto +guests
Saturday: Justin Milo, Martin Garrix +guests
Sunday: D.O.D, BROHUG, Swedish House Mafia +guests
The prices for this club are £80 for the standard ticket and VIP tables start at £300 and can go to £5,000 for the top service and tables. Nova is located around the world but the London club in located in Camden.
Clubs that we compete with are Ushuaia, Hi, Ministry of Sound, LIV, Hakkasan Las Vegas, Omnia, Printworks and many more top clubs around the world like these.
The target audience for this product is for men and women from the age 18-60 who have interest in dance music. Also, the USP for the club is the weekly line up.
The style of the advert will be up beat and direct address with Jax Jones 'House Work' playing in the background. The reason i have chosen this style is because I want the audience to feel as if the advert is aimed at them and it needs to sound like a fun place to go for a night out.
Ideas for text
Idea 1
"Are you tired of your favourite DJ's never performing in the UK? Well in 2019 that changes! On the 6th of January 2019 Club NOVA opens a new branch in Camden, London where all your favourite DJ's will be performing weekly! Nova is open 6 days a week every week from January - the end of September. Our resident headliners are David Guetta, MK, Martin Solveig, Tiesto, Martin Garrix and the Swedish House Mafia. Nova is also located in many places around the world such as Ibiza, Miami, Amsterdam and Las Vegas.
Get your tickets now at www.ClubNovaLondon.co.uk where prices start at £80 and go up to £5,000 for out top VIP treatment. You must be 18 to enter and the team at Nova hope to see you soon!"
Music in background - Jax Jones 'House Work'. (0.00 - 0.54)
50 second advert.
Male voice
Idea 2
"Should we go out Saterday night? / Yeah, we should go clubbing / Where should we go? / How about Ministry of Sound? / mmm what about Printworks? / What about Club Nova? / Club Nova? / Yes, have you not heard of it, its that new flash club in Camden. I think they have Martin Garrix performing on Saturday. / That sounds great, lets go there!
Club Nova, open 6 nights a week, 8 months a year with high end performers every night. Get your tickets now at www.clubnovalondon.co.uk. You must be 18 to enter"
30 seconds long
Two female voices
One male voice
Idea 1 - version 2
"For the price of £80, Club Nova London offers high end performances from DJ's such as Tiesto, Martin Garrix and legends the Swedish House Mafia! Nova opens on the 6th of January 2019 and will be open 6 days a week. We are located in Camden, London and we have many other branches around the world such as Ibiza, Amsterdam, Miami and Las Vegas! Make sure to get your tickets now before before they all sell out!
Visit www.ClubNovaLondon.co.uk for more information. You MUST be 18 to enter.
40 seconds long
one male voice
Idea 2 - version 2
"Have you seen this? / Seen what? / The new club opening in Camden. / Wow when does it open? / 6th of January 2019 and the Swedish House Mafia are headlining the first night. / Wow, I thought the Swedish House Mafia stopped performing years ago? / Yes they did but they are starting again in 2019 and Nova's opening night is their first performance since 2012.
Club Nova, open 6 nights a week, 8 months a year with high end performers every night. Get your tickets now at www.clubnovalondon.co.uk. You must be 18 to enter"
Get your tickets now at www.ClubNovaLondon.co.uk where prices start at £80 and go up to £5,000 for out top VIP treatment. You must be 18 to enter and the team at Nova hope to see you soon!"
Music in background - Jax Jones 'House Work'. (0.00 - 0.54)
50 second advert.
Male voice
Idea 2
"Should we go out Saterday night? / Yeah, we should go clubbing / Where should we go? / How about Ministry of Sound? / mmm what about Printworks? / What about Club Nova? / Club Nova? / Yes, have you not heard of it, its that new flash club in Camden. I think they have Martin Garrix performing on Saturday. / That sounds great, lets go there!
Club Nova, open 6 nights a week, 8 months a year with high end performers every night. Get your tickets now at www.clubnovalondon.co.uk. You must be 18 to enter"
30 seconds long
Two female voices
One male voice
Idea 1 - version 2
"For the price of £80, Club Nova London offers high end performances from DJ's such as Tiesto, Martin Garrix and legends the Swedish House Mafia! Nova opens on the 6th of January 2019 and will be open 6 days a week. We are located in Camden, London and we have many other branches around the world such as Ibiza, Amsterdam, Miami and Las Vegas! Make sure to get your tickets now before before they all sell out!
Visit www.ClubNovaLondon.co.uk for more information. You MUST be 18 to enter.
40 seconds long
one male voice
Idea 2 - version 2
"Have you seen this? / Seen what? / The new club opening in Camden. / Wow when does it open? / 6th of January 2019 and the Swedish House Mafia are headlining the first night. / Wow, I thought the Swedish House Mafia stopped performing years ago? / Yes they did but they are starting again in 2019 and Nova's opening night is their first performance since 2012.
Club Nova, open 6 nights a week, 8 months a year with high end performers every night. Get your tickets now at www.clubnovalondon.co.uk. You must be 18 to enter"
30 seconds long
Three male voices
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